Developing the Sales & Marketing
strategy & operations for a tech startup
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Signit is an arabic first esignature solution for the KSA market that launched their MVP in Q1 2022.
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We helped Signit prepare for their launch in the Saudi market by designing their marketing and sales strategy, developing the recruitment and outsourcing approach, hiring the team and external vendors, setting up their channels, ensuring day to day operations are well managed, and that the growth targets are front and center through accurate and actionable reporting.
One emoji to describe Cosmic Centaurs
What is Cosmic Centaurs’ superpower?
Focusing on both
the business side
& the organization’s wellbeing.
On a scale of 1-10, how likely are you to recommend us?
9!
Mohamed Abbouri
Co-Founder
Signit
What makes you unique, is that you have a combination of strategic thinking with on-the-ground experience. You understand marketing and sales as well as the human side of organizations, such as culture in a startup environment. That is a rare find.
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Signit helps companies prepare, sign, and send all their agreements in just a few clicks. Designed with Saudi law in mind, Signit documents are admissible in a Saudi Court of Law as evidence. In addition, their Arabic-first, highly secure solution enables users to use locally compliant templates and follow local procedures.
5 questions to Mohamed
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1. What is one thing that surprised you about our partnership?
The ‘let’s get going’ attitude! It doesn't take you four weeks to get involved. You hit the ground running and that is positively surprising.
The other thing that surprised me, is that you are not married to a scope or a process. Rather, you go with the needs of the work or the company, not your needs or the ones your client initially expressed.
Lastly, you have a high level of emotional intelligence. It allows you to problem-solve through the things that are not working, and build stronger relationships!
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2. On a scale of 1-10, with one being the least and ten the most, how likely are you to recommend Cosmic Centaurs?
A 9!
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3. One piece of advice you would give to our other clients?
Unlike other consulting firms, the Centaurs don’t dedicate a full-time resource to each client. Align on expectations at the beginning. This helps clarify when and where you collaborate with each other.
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4. What stood out to you about our approach to consulting?
What makes you unique, is that you have a combination of strategic thinking with on-the-ground experience. You understand marketing and sales as well as the human side of organizations, such as culture in a startup environment. That is a rare find.
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5. Use one word to describe Marilyn, Marie and Tala each.
Marilyn - Opinionated, speaks her mind.
Marie - Silent engine, she knows what she is doing and she just does it.
Tala - Professional and polished.
